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Client COI | Chi&partners were looking for characters to use in a UK government internet safety campaign. Through illustration agency Jelly they approached pokedstudio to fulfill this brief and create some quirky designs that would appeal to the age range targeted by the campaign. The characters, Bully, Lexi and Uri represent some of the perils youngsters face when using the internet.
Internet safety campaign
One of a series of characters designed for an Internet safety campaign for the UK government.